Friday, January 30, 2009

You are Beautiful

Posted by Hugs, Mal!

While playing around on the Internet this morning, trying to get into the groove at work, I came across something that has truly inspired me called "You are Beautiful". The website is about people all over the world trying to use 3 little words to make the world a better place. While they have their own statement their efforts are to be interpreted by each individual.


"...The intention behind this project is to reach beyond ourselves as individuals to make a difference by creating moments of positive self realization. We're just attempting to make the world a little better. Intention is the most important aspect of the You Are Beautiful project in its idea of purity. Nothing is sacred. Everything that has a perceived value becomes commodified. We work extremely hard that this message is received as a simple act of kindness, and nothing more. Advertising elicits a response to buy, where this project elicits a response to do something. The attempt with You Are Beautiful is to create activism instead of consumerism. You Are Beautiful uses the medium of advertising and commercialization to spread a positive message. Projects like these make a difference in the world by catching us in the midst of daily life and creating moments of positive self realization".









HAPPY FRIDAY. HUGS!

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